The 4 “C” adapted to marketing.
What should a future marketer learn now?
9 min readMay 3, 2019
Expert, but of what?
When choosing a program of study, a first career, additional reading or online training, one question is inevitable: what should I learn to improve in my profession?
For some areas, the answers are easier than others. The expertise is more linear. But not in marketing. Not because…